GEO already has its gurus, Google prefers to talk about fundamentals
GEO is already fueling a new market of promises and supposedly essential methods. Meanwhile, Google reiterates that fundamentals remain the strongest strategy. I subscribe to the News not to be missed For several months, GEO (Generative Engine Optimization) has gradually established itself in discussions around SEO. Alongside it already appear AEO (Answer Engine Optimization), AI…