The institution criticizes the dispersion and lack of clarity of budgetary information, calling for better coordination and the creation of a single portal. I subscribe to the News not to be missed The Court of Auditors published a report on Tuesday in which it noted persistent limits in the access of citizens, the media and…
Global oil markets are reacting to Washington’s announcement and progress in negotiations with Iran, causing a marked drop in prices. I subscribe to the News not to be missed The oil market experienced a sharp correction on Monday, under the effect of the favorable development of talks between the United States and Iran, in particular…
We sell hacks to e-retailers to appear in Google and in ChatGPT responses. Behind the technical vocabulary hides an old practice that is making a comeback. I subscribe to the News not to be missed A word has become established in digital marketing in recent months: cheat code. Brands are promised shortcuts to exist on…
In a context of increasingly frequent disruptions, tourism must learn to manage the unexpected. AI is becoming a key ally to support travelers in real time. I subscribe to the News not to be missed For more than twenty years, tourism stakeholders have focused their efforts on the same objective: simplifying reservations. This battle is…
We always advise a new CIO to “take their time” before deciding. This is the surest way to miss your first weeks, those where, in reality, all your legitimacy is at stake. I subscribe to the News not to be missed Imagine an airline pilot who is placed at the controls without a flight plan…
The question of the cost of AI is legitimate. It is also, paradoxically, the main obstacle to the transformation of organizations. Wanting to measure the immeasurable is already falling behind. I subscribe to the News not to be missed On the one hand, according to OpenAI’s “State of Enterprise AI 2025” report, ChatGPT Enterprise users…
The rush to enterprise AI has reached fever pitch, but the gap between adoption and security continues to widen. I subscribe to the News not to be missed According to the 11th CESIN Barometer, while 79% of French organizations have integrated AI into their workflows, 30% of cybersecurity managers now identify “Shadow AI”, the use…
Havas wants to give pride of place to strategic planning and creativity to stand out. Raphaël de Andréis, CEO of Havas for France and Western Europe, gives JDN the details of his announcements made this Tuesday, June 23 at Cannes Lions. I subscribe to the News not to be missed JDN. What is marking the…
Despite the explosion of AI in insurance, 70 to 80% of projects remain at the POC stage. What distinguishes the actors who succeed in industrializing them? I subscribe to the News not to be missed From enthusiasm to blockage Contrary to popular belief, the problem does not come from AI itself, but from the environment…
Higgsfield brings together video, image and audio generation models to produce an end-to-end marketing campaign and test clips for viral potential before broadcast. Complete tutorial. I subscribe to the News not to be missed Higgsfield AI is a multi-model AI platform dedicated to image and video creation. It is particularly aimed at content creators, marketing…