When left to run on its own, AI Max For Search generates incremental traffic at the expense of cost per acquisition

When left to run on its own, AI Max For Search generates incremental traffic at the expense of cost per acquisition

Initial tests conducted by Performics (Publicis) on campaigns from established advertisers reveal the need to optimize the tool from the outset. Subscribe to Must-Read News Nearly a year after Google launched AI Max for Search, the first feedback is starting to come in. For the most experienced advertisers, this Google Ads feature can prove useful,…

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