LLMs won't save weak brands

LLMs won’t save weak brands

LLMs will not recommend the most visible brands but the most clear and credible. The real question is not how much to invest to appear, but whether your brand is worth choosing I subscribe to the News not to be missed Marketing departments are probably making the same mistake with LLMs as with Google. For…

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Cyber ​​proletarians of all countries, unite!

Digital infrastructure: interoperability is a policy of resilience, not a strategy of power

Here are the reasons why David Eaves’ “lesson” on digital sovereignty leaves aside the geopolitical dimension of digital infrastructures. I subscribe to the News not to be missed It is easy to understand why European finance ministers were captivated by the “lesson” from David Eaves, professor of digital governance at University College London, on digital…

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